Jeremy Dale
Team Principal

Jeremy Dale has lived exclusively in the world of motor racing for the past thirty years.  As a professional driver, Dale drove for General Motors, Nissan and Dodge factory teams in IMSA sports car endurance racing, including two World Sports Car wins at the Daytona 24-Hour (1994 and 1995).

Following a career-ending injury in 1995, Dale began working his way into the corporate and commercial sides of the racing business. Since his retirement from the cockpit, Dale has lead professional racing organizations, including five years as President of RuSPORT, a Champ Car and Toyota Atlantic team.

RuSPORT dominated the Atlantic championship in 2003, with nine wins, Rookie of the Year honors and the driver’s championship. In Champ Car (2004-07), working with drivers such as Justin Wilson, AJ Allmendinger, Cristiano de Matta and Ryan Briscoe, RuSPORT won multiple races and pole positions. In addition, Justin Wilson finished 2nd in the driver’s championship (2006 and 2007).

RuSPORT was also very successful from a commercial standpoint, having developed partnerships with companies such as Intel, CDW, HP, Plantronics, Gulfstream, Western Union, Red Bull, Oracle, Sandisk, Puma, Wall Street Journal, Fortune, EMC, Targus, Edge Tech Corp and others.

Harrison Brix has successfully synergized business and motorsports for the past seven years with prominent motorsports sponsorships from Crown Royal, Amp’d Mobile, Kodak, Motorola, Sirius Satellite Radio, and DHL. He is currently Chief Executive Officer of the Brix Group, a family owned business now in its 45th year of operation.

The Brix family has been widely involved in motorsports since the early 1990’s, with teams in World of Outlaws, NASACR, IMSA and CART. Harrison and his late father, Harry Brix, have been working closely with Jeremy Dale to develop a tier-one motorsports program focused on sports car racing since 2007.

Harrison Brix a driving career in 2002 and raced professionally from 2003 through 2008. With nine wins and ten poles in fourteen starts in the Skip Barber Western Series, Harrison’s rapid rise to GT and Daytona Prototypes developed with the support of auto manufacturers. Harrison has driven in factory backed cars for Crawford, Doran and Fabcar. Harrison raced for various teams in the Grand-Am Rolex Series from 2003-07 and for Risi Competizione Ferrari in the American Le Mans Series in 2008.

Harrison is a graduate of Loyola Marymount University with an Honors in Economics.

Harrison Brix
Team Principal
Leo Parente
Partnerships / Activation
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1070 North Madison Ave

Loveland, Colorado, 80537

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